Name of the project
Mc Poock
Introduced by
Silvia Culasso
Description
Mc Poock s.r.l. is a recently established company (June 2020) but with extensive experience thanks to its founding members:
- Silvia Culasso, sole director and majority shareholder: 30 years of experience in ICT, management, subsidized finance, and marketing.
- Bernardo M. Puccetti: 40 years of experience in ICT with a particular focus on research and development and subsidized finance, certified innovation manager.
Both founding members have been involved in subsidized finance for years and have successfully completed numerous projects, including large-scale ones, both as executives and consultants, and later as freelancers. We deal with data and sw in a creative and innovative way in all our projects, for example “Semantic Radio”.
Project Semantic Radio (App Prototype)
Semantic Radio is a marketing tool designed for radio stations (for listener retention/acquisition) and a way of consuming spoken audio
content that is more useful and rewarding thanks to automatic transcription and subsequent semantic search of that content for listeners.
The innovative app Semantic Radio is customizable for each radio station and transmission. Thanks to its advanced technology, Semantic Radio is able to accurately transcribe selected audio interviews from the radio editorial team and use semantic search to analyze and identify keywords within the transcriptions.
The app is designed to help radio broadcasters increase and retain their listeners by offering a more engaging and personalized experience. The data collected during navigation can provide valuable insights into programming and content offerings.
Thanks to transcription and semantic search, valuable transmitted content is enhanced and made durable for the benefit of both the radio
staff and users. Users can easily find the information they are looking for, such as interviews with well-known personalities or highlights of a
radio program and create personalized playlists.
The app is easy to use and is available on various platforms, including smartphones and tablets.
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